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Virginia Black – One Sip And Woo

Project Notes

Nice Shoes and Popp Rok on a very funny commercial series for his Virginia Black Whisky. The ads features Drake and his father Dennis Graham as they poke fun at Dos Equis’ “Most Interesting Man in the World.” According to Ad Week, the four 15-second ads have generated over 7 million views, which is more than any celebrity/alcohol mash-up commercial ever.


Director: Director X
Production Company: Popp Rok
Designer: Stefan Woronko
Colourist: Roslyn Di Sisto
VFX Artist: Russ Bigsby

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