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Outlook 2022: A breakthrough year for AR & VR

Outlook 2022: A breakthrough year for AR & VR

I expect 2022 to be a breakthrough year for virtual reality, augmented reality and other forms of expanded realities. The technology is advancing rapidly and becoming less expensive and more accessible. Not long ago, immersive experiences were available to larger...
Justin Pandolfino appointed to the PNYA board of directors

Justin Pandolfino appointed to the PNYA board of directors

Post New York Alliance (PNYA) today announces that Nice Shoes, the New York City-based creative production and post studio, has been appointed to its Board. Nice Shoes Managing Director Justin Pandolfino will represent the company on the board, joining Nice Shoes...
5 jaw-dropping VFX spots from 25 years of Nice Shoes

5 jaw-dropping VFX spots from 25 years of Nice Shoes

A week is a long time in advertising. A year is practically its own era. 25 of them, then, is a mind-boggling length of time. And yet that is precisely the milestone that the creative studio Nice Shoes has been celebrating in 2021. In truth, there are precious few...
5 beautifully colored spots from 25 years of Nice Shoes

5 beautifully colored spots from 25 years of Nice Shoes

A week is a long time in advertising. A year is practically its own era. 25 of them, then, is a mind-boggling length of time. And yet that is precisely the milestone that the creative studio Nice Shoes has been celebrating in 2021. In truth, there are precious few...